Kelowna SEO (Search Engine Optimization)

Data-Driven SEO Solutions.

Search Engine Optimization is an effective form of digital marketing with proven success. In order to make the most of SEO, decision-making needs to be rooted in data. There is no room for guesswork.

Using SEO Data, we uncover the insights and opportunities for you to improve your visibility in the search results, grow your keyword rankings, drive more qualified traffic to your website, and inspire action.

search engine optimization services in kelowna
seo solutions in kelowna

What Is SEO Exactly?

Search engine optimization (SEO), is the process of optimizing websites for improved organic performance in Google and other search engines. This happens both internally at the site level and also via external signals off-site.

This form of organic marketing allows customers to find you by searching for keywords relevant to your business. This, in turn, provides improved website traffic, keyword rankings, brand awareness, and revenue—all without needing to advertise to your audience directly.

All successful websites today have some form of SEO in place.

Why Is SEO Important?

SEO is one of many digital marketing strategies available, however, it is typically far more successful at providing long-term ROI organically compared to other marketing methods. This is because, unlike paid advertising, SEO allows your customers to find you, as opposed to you needing to find them.

Search engine optimization is a powerful way to bring in new business, strengthen your position in the digital landscape, and sets you up for long-term growth and success. Nearly all successful websites today have some form of SEO in place.

As your position in the search results is strengthened over time via optimization efforts, your ROI continues to improve. Many businesses with successful SEO in place can see 75% + of their online revenue come from organic search alone.

What Is Involved in the SEO Process?

Website Audit

The first step in the optimization process is to conduct a comprehensive website audit that will outline the current SEO health of your site and act as a blueprint for the work that needs to be done.

Research & Strategy

Next comes keyword & industry research, keyword mapping, and competitor analysis. This data is formulated into a strategy that combines with the recommendations set out in the website audit.

Implementation

An action and implementation plan is initiated. Improvements are made to the website directly as it is optimized based on the recommendations set forth in the website audit and SEO strategy.

Analytics & Tracking

Tracking is integrated to measure performance. Your website is monitored daily to gauge improvements in keyword rankings, website traffic, leads, and goal completions. New insights are uncovered.

How We Do Effective SEO

SEO requires a strong understanding of evolving search engine technologies and the conditions that need to be met in order to reach performance objectives. It requires advanced tools that are capable of providing the data, insights, and other important information that lead to informed and strategic decision-making.

Our history of success is rooted in our unwavering commitment to quality work. There are no shortcuts, gimmicks, or guesswork when it comes to implementing SEO successfully. This is why we maintain advanced SEO and digital marketing accreditation from Google and SEO academic authorities.

Successful search engine optimization requires ongoing education, remaining current with trends, aligning with increasing demands from new technologies, and employing a dedicated, results-focused philosophy. These components are the backbone behind our work and the reasons why our clients reach a high level of success.

A Breakdown of Our SEO Services

Audit & Research

  • Website Audit
  • Keyword Research
  • Market & Industry Research
  • Competitive Analysis
  • Trends & Insights

Content Improvements

  • Keyword Mapping
  • Blog Content Audit
  • Blog Content Strategy
  • Content Gap Elimination
  • Distribution & Syndication Strategy

Off-Page Factors

  • Backlink Audit & Acquisition
  • Citation Building
  • Google Search Console Optimization
  • Google Analytics Optimization
  • Google My Business Optimization
  • Bing Webmaster Tools Optimization

Analytics & Monitoring

  • Position Tracking
  • Brand Mentions
  • Traffic Analytics
  • Conversion Analytics
  • Content Performance
  • Search Visibility
  • Share-of-Voice
  • Engagement Analytics
  • Goal Tracking & Completions
  • Reputation Management
  • New Opportunities & Insights

On-Page Factors

  • URL Optimization
  • Content Optimization
  • Title Links (Meta Tag) Optimization
  • H-Tag Optimization
  • Image Optimization
  • Video Optimization
  • Internal Linking Optimization
  • Conversion Optimization
  • Accessibility Optimization

Technical Components

  • Website Hierarchy Optimization
  • Pagespeed Analysis & Optimization
  • Mobile Usability Report & Optimization
  • Crawl Budget Review & Optimization
  • Redirection Audit & Clean Up
  • Status Code Analysis & Repair
  • URL Parameters Analysis & Repair
  • Canonical Tag Review & Implementation
  • XML Sitemap Audit & Optimization
  • Index Coverage Review & Optimization
  • Robots.txt Review & Optimization
  • Blocked Resources Review & Repair
  • Website Security & SSL Review
  • UX Optimization
  • Schema Markup Review & Optimization

GET IN TOUCH

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We have simply one goal:

Helping you reach yours.